So you’ve written your release, got your contacts sorted, carefully put said contacts in to mail wizard and you're just about to click that send button...is there something you’ve forgotten? No I don’t mean to spell check and proofread your release as I’m sure that would’ve been top on your list. What I mean is...
Is the link you’ve sent to your site working?
No point in sending out a mass email to journalists when your website isn’t working properly...because you will not get a second chance. So please, before hitting that all important send button you need to check, double check and triple check your website.
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- Kochou
- Kochou is a virtual company specialising in PR, copywriting, marketing and creative services.
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