Remember your contact details!
Just wanted to post a small message to remind you all to add your contact details on everything! Whilst tidying my desk I found a voucher for £5 off my next online order. The only problem is there are no contact details or logo on the voucher meaning I don’t know who it’s from.
I’m a sucker for a bargain so it’s likely I’d have logged on and had a peek at what I could get so I got my £5 voucher but as I don’t know who sent it’s a waste of paper.
So top tip: when creating a special offer, sending out mail etc do not forget to include your branding!
Rachael
Monday, 1 December 2008
Tip Two
Marketing on a budget – part two.
Is it just me or do the weekends seem to be going quicker and quicker? Well, this Monday morning leads us in to December which means just 31 days left of 2008. Have you thought about your plans in 2009? Are you going to organise your marketing and PR ideas in advance so that you’re hitting the ground running and bringing in new business?
Hopefully you said YES to the above, which leads me nicely on to tip number two in our marketing on a budget theme.
Tip two – Become an expert.
This is a fabulous way of getting your name out there as well as bringing more attention to your business. Here are Kochou’s top tips…
Forums: Join forums, answer questions, help people out. Don’t use forums just to sell your wares – join and immerse yourself in the community – help others and learn.
Not only will you get satisfaction from helping out fellow businesses but you will also add to your network and you’ll be demonstrating your knowledge of your subject.
If your business is retail based rather than service based don’t be disheartened. You can still use this method especially around Christmas and other holidays.
…And don’t forget Friday’s tip – USE YOUR SIGNATURE SPACE!
Articles: Start writing articles. Offer a set of tips (much like what we’re doing here) relating to your business. The articles don’t have to be novels or masterpieces but instead short, snappy and informative for example:
’10 tips to becoming your own boss’. Don’t forget don’t overly sell your business but do make references to it and do include your contact details at either the bottom or top of the article.
Start a blog: Start a blog with hints and tips relating to your business. Link with other blogs and make sure you spread the word – the Internet allows you to reach out to a variety of people so take advantage. For micro blogging and getting a network together try Twitter – short blogs of no more that 140 characters so perfect that short and snappy style.
And finally…
Some links that you may find useful -
4 Networking
UK Business Forums
UK Business Labs
Ecademy
Twitter
Squidoo
Blogger
Is it just me or do the weekends seem to be going quicker and quicker? Well, this Monday morning leads us in to December which means just 31 days left of 2008. Have you thought about your plans in 2009? Are you going to organise your marketing and PR ideas in advance so that you’re hitting the ground running and bringing in new business?
Hopefully you said YES to the above, which leads me nicely on to tip number two in our marketing on a budget theme.
Tip two – Become an expert.
This is a fabulous way of getting your name out there as well as bringing more attention to your business. Here are Kochou’s top tips…
Forums: Join forums, answer questions, help people out. Don’t use forums just to sell your wares – join and immerse yourself in the community – help others and learn.
Not only will you get satisfaction from helping out fellow businesses but you will also add to your network and you’ll be demonstrating your knowledge of your subject.
If your business is retail based rather than service based don’t be disheartened. You can still use this method especially around Christmas and other holidays.
…And don’t forget Friday’s tip – USE YOUR SIGNATURE SPACE!
Articles: Start writing articles. Offer a set of tips (much like what we’re doing here) relating to your business. The articles don’t have to be novels or masterpieces but instead short, snappy and informative for example:
’10 tips to becoming your own boss’. Don’t forget don’t overly sell your business but do make references to it and do include your contact details at either the bottom or top of the article.
Start a blog: Start a blog with hints and tips relating to your business. Link with other blogs and make sure you spread the word – the Internet allows you to reach out to a variety of people so take advantage. For micro blogging and getting a network together try Twitter – short blogs of no more that 140 characters so perfect that short and snappy style.
And finally…
Some links that you may find useful -
4 Networking
UK Business Forums
UK Business Labs
Ecademy
Squidoo
Blogger
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