Friday, 28 November 2008

Marketing on a budget?

Well, I have to apologise again for the lack of website. We are moving our domains to a new domain guru so it’s taking a few days to process but rest assured we will be back and we will be back with a vengeance.

Luckily as we use an external blog it doesn’t stop us getting those blog posts out there.

Todays post is going to be an ongoing one as there are so many ideas and things that can be done on this subject. Our previous post covered upon mistakes business make when it comes to marketing their businesses. Not only is it a proven fact but it’s also basic common sense that a business that continues to market themselves (regardless of how busy they may be) are businesses that are going to survive times of trouble and quiet periods much like we are experiencing with the credit crunch at the moment.

So over the next few weeks we will attempt to cover a tip each working day to help you with your marketing efforts and getting your business out there on a budget.

Friday’s tip is a simple one but one that often gets neglected.

1. CREATE A SIGNATURE LINE

All emails you send should have a signature line with your logo/business name, your name, title, email, phone number (office and mobile), web address and any other contact information. This makes it a lot easier for potential clients to contact you and to forward your details to other people who maybe interested in your services.

Ideally you should include your logo as it subconsciously sticks in peoples minds and they’ll have that visual to connect you and your company with.

Of course it’s not just emails that should have a signature line attached you can also use this method on any forums you may use, networking websites etc

Look out for more tips soon!

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